EDITOR’S NOTE: There’s a new operation that’s been getting a lot of attention over the last day or so, and I want to reprint it here to give it as much shine as possible. I’m not sure if it will do any good or not, but it’s worth at least exploring. So, here’s the op, reprinted down below. It was written by Thurin, and he got the DeepFreeze stuff, from, fittingly enough, DeepFreeze. Let me know what you think of the initiative down below as well. I’ll be back shortly with another post. I’m catching back up after a drama-filled week.


First read these: http://deepfreeze.it/journo.php?j=Samit_Sarkar , http://deepfreeze.it/journo.php?j=Alexa_Ray_Corriea

A grand total of:

27 unethical articles/mentions about Disney infinity.
15 unethical articles about Harmonix.
It’s ridiculous that despite the FTC going to Gawker, despite a huge ethic reform, we see shit like this. When we first saw it allot of us (I hope) sent emails to Polygon telling them about this, we were obviously ignored.

So now it’s time to escalate. Enter #OpPolygone

We’re taking this to the FTC, I’ve already spoken to someone there and been given the all clear, but, to prove everything checks out here is what I have found from the FTC:

Truth in Advertising: https://www.ftc.gov/news-events/media-resources/truth-advertising

Advertisement endorsements: https://www.ftc.gov/news-events/media-resources/truth-advertising (notice that it says this applies to blogs)

Endorsement guide: https://www.ftc.gov/tips-advice/business-center/guidance/ftcs-endorsement-guides-what-people-are-asking

With that out of the way, I’ve done a very easy step by step guide for those of you who don’t know where to even begin, it’s very easy and will take you about 5-10 minutes.

Before we begin, here is the site you will need: https://www.ftccomplaintassistant.gov/#crnt&panel1-1
Maximize it if the words are all jumbled.

There are 7 steps in total, I’ve made it very quick and easy for you all. If you already know what you’re doing skip to step 4 and 6

Entire album if it cocks up: http://imgur.com/a/yrT0g
Info Graph: http://imgur.com/dpnXFM0

Step 1: Go the the FTC site, click on Internet services.
Step 2: Click on Internet Gaming.
Step 3: Skip the second page “Complaint details”
Step 4: Copy and paste this in then click on Add another company you should have a total of 5:

Company Name: Vox Media San Francisco Office
Address: 231 Sansome Street
Zip Code: 94104
PO Box: N/A
City: San Francisco
State: California
Email: [email protected]
Site: www.voxmedia.com

Company Name: Vox Media Chicago Office
Address: 10 West Hubbard Avenue
Zip Code: 60654
PO Box: N/A
City: Chicago
State: Illinois
Email: [email protected]
Site: www.voxmedia.com

Company Name: Vox Media NY Office
Address: 104 W 40th St
Zip Code: 10018
PO Box: N/A
City: New York
State: New York
Email: [email protected]
Site: http://www.voxmedia.com

Company Name: Vox Media DC Office
Address: 1201 Connecticut Ave.
Zip Code: 20036
PO Box: N/A
City: District of Columbia
State: Washington
Email: [email protected]
Site: www.voxmedia.com

Company Name: Polygon
Address: N/A
PO Box: N/A
City: N/A
State: N/A
Email: [email protected]
Site: www.polygon.com

Step 5: Put in your name (alias) and email so the FTC can contact you.

Step 6: Put the findings on these Deepfreeze articles:

In your own words and make sure you link it in the description.

Tip: It’s a conflict of interest. It’s unfair to consumers and to content creators who need Polygon for fair, unbiased coverage.

Step 7: Double check you have 5 contacts for the FTC, a way for them to contact you and the you have the DeepFreeze link in the comment section.

Optional: Post the end screen for moral, remember to cover up the reference number, just to be safe.